TopIcon_100x100_1_Appmetrix

Delivering a Tailored Solution

of Analytics & Data Management Results

See how we help gaming and media publishers streamline their analytics and data management like no one else can. Imagine all your data in one place. Well, you don’t have to imagine anymore.
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TAILORED

View data your way with our suite of powerful tools. Create your own custom reports with graphics, filters, colors, visualizations, and more.

 

Our easy to use ‘drag and drop’ interface means no more messy SQL query’s when correlating your data.

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CONTEXTUAL

Our unique multi-channel analytics platform does way more than just show you how many times something happened, we show you why.

 

By easily correlating between many types of data sources you can finally see relationships never before possible.

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AUTOMATED

We automate the entire data collection, aggregation and visualization process across all platforms making it easy to view all your critical KPI’s with a simple click.

 

Access your data in real-time via web or mobile and even generate reports in Excel and automatically email to distribution lists.

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CRITICAL

Our platform is mission critical and saves our clients dozens of hours each week, letting them focus on what really matters, delivering the right content to users and fans.

 

Minimize costly manual errors by automating complex reports with ease.

Drag & Drop or even Your Own SQL Query’s

The Appmetrix platform allows you to easily view and correlate data from any of your third party data providers and view it immediately. Want to see all of your Facebook Insights data alongside revenues attributed on the same chart? No problem!

 

If you’re a power user who already is familiar with SQL, you can even use your own SQL query and copy and paste it into the platform with no changes.

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Understanding

Your Customer

Journey

Allowing our clients to view a deep understanding of customer behavior resulting in increased revenues. We provide a full suite of services and best practices for streamlining operations and maximizing fan engagement across mobile, gaming and digital media companies. By delivering top-of-the-line scalable platform, our clients can focus on what really matters..growing their business and improving their bottom line.

We Bring All Your Data Together In One Place.

Appmetrix provides a mission critical data management platform delivering multi-channel analytics for entertainment companies.

 

Our mobile, gaming, and digital media solutions allow companies to automate their entire data collection and reporting process across all departments. By doing so, we help eliminate costly manual errors and significantly increase operational efficiency by enabling decisions made with insight-based facts.

The Appmetrix Platform Allows You to Fully Customize Your Own Reports

Control of your own reports with graphics, filters, colors, visualizations, and more. Have a report you need recreated? No problem. Our experienced team can help you create and view all of your mission critical data with ease.

DRAG & DROP – Move and resize multiple visualizations all in one report

 

NO SQL COMMANDS – Drag any data from any source onto the canvas and it appears immediately

 

CHANGE VISUALIZATIONS EASILY – Not happy with the way the chart looks? Select from over 20 different charts to get the exact look you want

 

CUSTOM GRAPHICS – Add any vector or bitmap graphics to your reports

 

FILTERS – Add both dynamic and static filters to your reports that allow you to easily “drill down” and isolate specific data. Choose from a multitude of types including dropdown lists, radio buttons, text input, and more

Customize Your Graphics

The Appmetrix platform allows you to add your own custom images in vector or JPG format so you can customize the look and feel of any report in your suite. Now you can make your reports as unique as your business.

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IMPORT

SVG

Import SVG vector graphics Great for maintaining no loss of quality when resizing.

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IMPORT

JPG

Import your own JPG files to customize your own report.

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CUSTOM

MODES

Multiple fill modes including stretch, repeat, actual size, and keep ratio.

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Proprietary Architecture Built From the Ground Up.

The Appmetrix platform was built with one thing in mind, speed. As a result, the architecture needed to be able to handle billions of rows of data without long query’s.

 

Using a number of proprietary methods, massive amounts of data can be accessed in seconds as opposed to hours resulting in a significant workflow increase and reporting capabilities.

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Encryption So Secure It’s Like Fort Knox

The Appmetrix platform is engineered as a proprietary data store (not based on SQL, Hadoop or other open source back end). As this architecture is not publicly available (and hence no research can be done) it is extremely difficult for external threats to compromise the platform.

 

All data is stored in a central repository and is only accessible from an internal machine with very specific credentials, and is spread across multiple distributed locations and is fully encrypted across servers. As a result, even if such data is accessed, only a small piece of information would be available and with no context. Finally, data is only viewable at run time through proprietary user interface and is assembled “on the fly” resulting in no individual bit of data having the complete picture further making any data meaningless without the UI layer.

…then Processed & Stored…

Real time and batched data are then ETL (Extract, Transform and Load) processed and data is stored and made available for reporting.

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SESSIONIZATION

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SCORING

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SEGMENTATION

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MODELING

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AGGREGATION

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QUERY

HANDLING

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CORRELATION

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PREDICTIVE

ANALYTICS

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…and made available immediately for viewing.

Once all the data is processed and stored, the data is made available immediately for reporting using our data modeling and visualization tools as well as numerous other methods.

 

View data any way you like including;

 

Any HTML5 compliant web browser (no need for iOS or Android apps) Email. API’s. R/SAS. JDBC/ODBC Compliant Programs (Tableau etc.)

CAPTURE

 

Capture the potential customer beginning with the first digital marketing connection (Facebook, Twitter, Instagram, Adwords etc.) from types of devices including PC, Web, Mobile, Console and VR/AR devices.

UNDERSTAND

 

Deeply understand their exploration and touch points on your website or mobile apps and visually see all the points that drove them to a purchase decision.

VALUE

 

Understand the lifetime value of your customer from the moment they see and add, click on the web and then buy on a mobile device.

IMPROVE

 

Drive improvements on effective marketing spend, web site design and functionality, and product design and user experience.

CONTACT US

1 (800) 444 – 4444

SIGNUP FOR THE FREE BETA

– Available Now –

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PERSONALIZE THE DIALOGUE BETWEEN YOU & YOUR USERS WITH PUSH NOTIFICATIONS

Our push notifications module allows you to send unlimited messages to your mobile users based on any triggers you define. Such messaging is an efficient and effective way to not only engage your users, but will ultimately help keep them retained.

 

FEATURES:

• Unlimited push notifications with no limit iOS, Android, and Windows support

 

• Schedule notifications to all of your users or just those who meet a pre-defined criteria

 

• Send notifications to users in their own time zone Deliver in-app rewards, offers, and other content

 

• Send messages in the user’s own language

 

• Deep linking support

 

• Customize button text for specific call to actions in the notification

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COMPREHENSIVE SUPPORT FOR A WIDE RANGE OF MOBILE PLATFORMS

Appmetrix supports a wide variety of mobile platforms with our lightweight SDKs that easily integrate into your mobile app. To ensure that your application maintains optimal run-time performance, these SDKs run in a background threaded process with zero interference.

 

FEATURES:

• Online and offline mode allows for data collection even when the mobile device is not connected to the Internet

 

• Batch sending of data to minimize battery drain

 

• Multiple integration methods promote flexibility with the amount of data collected

 

• Support for unlimited custom events including in-app purchases, event timers, virtual currencies, virtual items, and more

 

• Support for custom taxonomies as well as traditional key/value and JSON structures

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VIEW ALL YOUR CRITICAL KPI’s ACROSS MULTIPLE PLATFORMS & CHANNELS

The Appmetrix platform is built for speed, flexibility and cross channel data correlation which allows you to easily see relationships across disparate data sources. Combine user behavior with weather, social media, marketing and census data to identify patterns that other key/value pair analytics companies just can’t show.

 

FEATURES:

• Complete user demographics across devices, countries, OS, brands and more

 

• View unlimited custom events and behaviors across multiple devices and platforms

 

• Define unlimited segments

 

• User retention reporting by any segment

 

• Social media influence on installs and revenue

 

• ARPU, ARPPU and more when correlating with app store data

 

• Detailed push notifications reporting

Appmetrix, Inc.

Appmetrix, Inc. complies with the EU-US Privacy Shield Framework as set forth by the US Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries.  Appmetrix, Inc. has certified that it adheres to the EU-US Privacy Shield Principles of notice, choice, accountability for onward transfer, security, data integrity, and purpose limitation, access, and recourse, enforcement and liability. If there is any conflict between the policies in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern.  Appmetrix, Inc. complies with the EU-US Privacy Shield Framework as set forth by the US Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries.  Appmetrix, Inc. has certified that it adheres to the EU-US Privacy Shield Principles of notice, choice, accountability for onward transfer, security, data integrity, and purpose limitation, access, and recourse, enforcement and liability. If there is any conflict between the policies in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern.  To learn more about the EU-US Privacy Shield Program, and to view our certification page, please visit https://www.privacyshield.gov/

 

Appmetrix, Inc. complies with the US-Swiss Safe Harbor Framework as set forth by the US Department of Commerce regarding the collection, use, and retention of personal information from Switzerland. Appmetrix has certified that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. If there is any conflict between the policies in this privacy policy and the Safe Harbor Privacy Principles, the Safe Harbor Privacy Principles shall govern. To learn more about the US-Swiss Safe Harbor and to view our certification page, please visit http://www.export.gov/safeharbor/

Appmetrix, Inc. is subject to the investigatory and enforcement authority of the US Federal Trade Commission (FTC).

 

 

The Data We Collect

IP Address

Location (city, country)

UserID/Login ID

Hardware Platform data (computer type, display resolution, etc.)

Application Use Data (number of uses, length of time on web site or in a game,  links clicked, options chosen, etc.)

In-Application Purchase amounts, items purchased

 

The Data We DO NOT Collect

Names (unless supplied by user in limited circumstances)

Social Security #

or EU ID #

or equivalent Credit Card # Bank Information

 

 

Notice

At Appmetrix, Inc., we notify individuals about the purposes for which we collect and use information about them, how individuals can contact us with any inquiries or complaints, and the types of third parties to which we disclose the information and the choices and means we offer for limiting its use and disclosure.

 

Choice

Appmetrix is held to a high standard with regards to data collection and privacy.  Appmetrix does not give individuals the opportunity to choose (opt out) whether their personal information will be disclosed to a third party or used for a purpose incompatible with the purpose for which it was originally collected or subsequently authorized by the individual as the company is a B2B where clients of Appmetrixare responsible to provide the opportunity. Similarly, the clients of Appmetrix give individuals the opportunity to affirmatively or explicitly (opt in) consent to the disclosure of their information to a third party or used for a purpose other than its original purpose or the purpose authorized subsequently by the individual. The individual may directly contact the client of Appmetrix in case there are any questions.

 

Onward Transfer (Transfers to Third Parties)

If we wish to transfer information to a third party that is acting as an agent, we may do so with third parties that adheres to the EU-US Privacy Shield Principles into a written agreement with us requiring that the third party provide at least the same level of privacy protection as is required by the relevant principles.

We currently do not transfer data to non-agent third parties. If that business practice should change in the future, we will update this policy and provide individuals with appropriate choice.

Appmetrix, Inc. may be liable for appropriate onward transfer of personal information to third parties.Access

Appmetrix acknowledges the individual’s right to access their personal information. Individuals can ask to correct, amend, or delete personal information where it is inaccurate that Appmetrix, Inc. holds by sending a written request to the contact below, except in cases under the EU-US Privacy Shield Policy such as: *where the burden or expense of providing access would be disproportionate to the risks to the  individual’s privacy in the case in question. *where the rights of persons other than the individual would be violated. *With respect to individual requests to correct, amend, or delete personal information, in cases   where Appmetrix, Inc. is otherwise legally required to retain the personal information.

 

Security

Appmetrix, Inc. takes reasonable precautions to protect personal information from loss, misuse and unauthorized access, disclosure, alteration and destruction.
Please note that Appmetrix, Inc. may be required to release personal information in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.

 

Data integrity

Personal information must be relevant for the purposes for which it is to be used. Appmetrix, Inc. takes reasonable steps to ensure that data is reliable for its intended use, accurate, complete, and current.Privacy Shield Enforcement & Dispute Resolution.

In compliance with the EU-US Privacy Shield Principles, Appmetrix, Inc. commits to resolve complaints about your privacy and our collection or use of your personal information.  European Union or Swiss citizens with inquiries or complaints regarding this privacy policy should first contact Appmetrix, Inc. at:

 

Mike Greer

mike@apmetrix.com

 

Appmetrix, Inc. has further committed to refer unresolved privacy complaints under the EU-US Privacy Shield to an independent dispute resolution mechanism, the BBB EU-US Privacy Shield, operated by the Council of Better Business Bureaus. If you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed by Appmetrix, please visit the BBB EU Privacy Shield web site at http://www.bbb.org/EU-privacy-shield/file-a-complaint/ for more information and to file a complaint.

Please note that if your complaint is not resolved through these channels, under limited circumstances, a binding arbitration option may be available before a Privacy Shield Panel.Appmetrix, Inc.  has further committed to refer unresolved privacy complaints under the US-Swiss Safe Harbor to an independent dispute resolution mechanism operated by the Council of Better Business Bureaus. If you do not receive timely acknowledgment of your complaint, or if your complaint is not satisfactorily addressed, please visit http://www.bbb.org/us/safe-harbor-complaints for more information and to file a complaint.

 

Contact Us

If you have any questions or complaints regarding our privacy practices, contact us at 1(800)490-3184 or send mail to:

 

Policy Changes

Appmetrix, Inc. reserves the right to change this policy at times consistent with the requirements of Privacy Shield.